Search engine optimization (SEO) and pay-per-click (PPC) advertising are like the modern-day equivalent of the traditional Yellow Pages. Allow me to explain.
The customer avatar lies at the core of every successful marketing strategy. This powerful tool empowers you to connect more personally with your target audience by providing a holistic understanding of their needs, preferences, and pain points.
The simple fact is that people are visiting your website. Yes people are Actually looking for information, and need your help! So if we have old or incorrect content up there visitors get frustrated – and they leave!!
